“Cart abandonment email reminded me about a hoodie order I'd forgotten — and the included 10% off sealed it. Smart timing.”

“Wishlist syncs across devices. I can pin SKUs on my phone in the warehouse and add them to cart at my desk later.”

“Tax-exempt status got applied the same day we uploaded the cert. Old vendor took us 3 weeks. Night and day.”

“Pricing tier kicks in at qty automatically. No more emailing for quotes on 144+ pieces.”

“Honest stock indicators. If it says 4,200 available in TX, that's what ships. Other vendors lie about stock to capture orders.”

“Bulk-order matrix on the product page is brilliant. Type qty per color/size all on one screen, done.”